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  • Outdoor connectivity for exhibitions -Snow Peak provided Wi-Fi, tracking, and live video on PicoCELA's wireless mesh, enabled by a 0.5-day deployment and 1-hour removal
　　　　　　　　　　　　　　　　　　

Outdoor connectivity for exhibitions - Snow Peak provided Wi-Fi, tracking, and live video on PicoCELA's wireless mesh, enabled by a 0.5-day deployment and 1-hour removal

Outdoor connectivity for exhibitions -- Snow Peak provided Wi-Fi, tracking, and live video on PicoCELA's wireless mesh
Public Venues & Event
Customer: Snow Peak Co., Ltd., Niigata Prefecture, Japan
Industry: Public Venues & Events / Outdoor Exhibition
Product: PCWL-0410 (+ directional antennas)
Highlights: 200 m × 100 m site / tracking + Wi-Fi + video / 0.5-day deployment, 1-hour removal

Background

About the customer: Snow Peak is a leading Japanese outdoor lifestyle brand known for its high-quality camping gear, apparel, and event facilities that promote the harmony between people and nature. The company frequently hosts outdoor exhibitions and events to showcase products and engage with the community in natural settings.
At an outdoor exhibition held at a campsite adjacent to its headquarters (200 m × 100 m), Snow Peak required a Wi-Fi network that could support multiple concurrent needs, attendee Wi-Fi, guest tracking, and live video streaming -- while maintaining the site's open-air aesthetic and minimizing visible infrastructure.

Challenges (Before)

  • Wide-area coverage required across an uneven outdoor environment
  • Elevation differences and limited line-of-sight between key areas
  • Need to support Wi-Fi, real-time tracking, and live video on a single network
  • Requirement to minimize cabling to preserve the venue's design and natural appeal
Snow Peak outdoor event connectivity with PicoCELA wireless mesh

Why PicoCELA / Key Factors for Implementation

  • Snow Peak selected PicoCELA's PCWL-0410 with directional antennas for the following reasons:
    • Stable multi-hop Wi-Fi mesh performance despite elevation differences
    • Support for multiple applications (Wi-Fi, tracking, and video) on one network
    • Minimal infrastructure footprint to preserve the outdoor landscape
    • Easy on-site adjustment and reconfiguration for changing event conditions
Snow Peak outdoor event connectivity with PicoCELA wireless mesh
Snow Peak outdoor event connectivity with PicoCELA wireless mesh
Snow Peak outdoor event connectivity with PicoCELA wireless mesh
Snow Peak outdoor event connectivity with PicoCELA wireless mesh
Snow Peak outdoor event connectivity with PicoCELA wireless mesh

Results (After)

  • Deployed in half a day and removed in one hour, minimizing onsite work and downtime
  • Stable Wi-Fi throughput and connectivity maintained over three days
  • Real-time attendee tracking via security passes with cloud upload
  • Live video streaming for stage talks without additional wiring
  • Flexible operation enabled smooth adaptation when part of the program shifted to remote participation
  • Preserved the aesthetics of the venue while ensuring robust connectivity